Credentials

The best reward for us is high estimates of our Clients and partners. We operate in a competitive market, where there is no place for template methods and routine decisions. Therefore, recognition of the professional community also confirms our professionalism and quality of our work.

In 2002 INSIDERS proposed the project "Specificity of highlighting crisis situations in Russian media. Propagation of panic” at the national PR award Silver Archer and received gratitude of the organizing committee for the actual and unique project. The proposed topic got wide media coverage: over 100 publications after conducting a panel discussion. The publications highlighted an indisputable fact that having a field day with tragedies by mass media influences psychological health of the nation.

In 2003 “Plus\minus reputation”, a book by Andrey Lapshov and Igor Oleinik, was nominated на получение the national PR award Silver Archer in nomination “Best work in PR theory”. The book presents main issues of reputation management art in popular language.

In 2004 INSIDERS became a laureate of the national PR award Silver Archer in nomination “The Best PR project of the year” with the project “Old Policy” (client – Rossia Insurance Company). The project idea was that the company declared itself successor of the pre-revolutionary Insurance Society Rossia and announced it would cover insurance payments of descendants of the pre-soviet company’s clients. Successors, mostly emigrants’ children and grandchildren, were founded and received compensations at the special event.

Since 2005 the company avoided participation in Silver Archer due to ethic considerations as INSIDERS President was appointed Member of Guardian Board of the contest.